Take a journey with the Canadian Olympic Team to see the most impactful and successful ways they engage their consumer audience on social media.

Through this case-study, we will examine practical ways that you can create and/or resource exciting and entertaining content to engage your audiences, as well as new communication tools for your organizations, coaches and teams to work better and more efficiently together.

You’ll walk away from this session with concrete examples, tools and inspiration that will cause you to take action that has you communicate effectively through new media, leading to better engagement with your teams and audiences.